Added to demo agenda!
Talk to our team to learn how Cassidy can help your team with this use case

AI Sales Support Response Drafting Agent

On-brand replies for pricing, specs, and RFQs—sales support response drafting tool for manufacturing B2B
Overview
Custom solution
Workflow

Automating Sales Support Response Drafting with AI

Automate your entire sales support response workflow—from RFQ intake and spec extraction to on-brand reply drafting and quote delivery.
001
Intelligent RFQ Intake and Triage

The agent automatically ingests inbound RFQs, RFIs, and pricing inquiries from shared inboxes, web forms, and distributor portals—extracting key metadata like part numbers, quantities, materials, and tolerances from attached drawings, BOMs, and CAD files.

002
Context-Aware Response Generation

AI automation pulls from your approved content library, pricing rules, and brand style guide to draft accurate, compliant replies that reflect your company's terminology, tone, and positioning—eliminating inconsistent messaging and stale claims.

003
Streamlined Collaboration and Approval

Automated workflows route technical questions to the right SMEs, track SLAs with dashboards and reminders, and enforce pricing governance and approval matrices before dispatching branded quotes and logging everything back to CRM.

How Cassidy automates RFQ intake and response using AI

Step 1: Trigger on inbound RFQ or inquiry

The Workflow activates when a new RFQ, RFI, or pricing inquiry arrives—whether forwarded from a shared inbox, submitted via web form, or pulled from a distributor portal like Ariba or Coupa.

Step 2: Extract specs and metadata

Cassidy parses attachments including PDF drawings, CAD files, and BOM spreadsheets to extract critical details: part numbers, revision levels, quantities, materials, tolerances, finishes, and compliance requirements like ITAR or RoHS.

Step 3: Match account and qualify request

The agent cross-references CRM data to identify the account and contact, checks for NDAs or export control flags, and runs a feasibility screen against your capabilities—surfacing disqualifiers, MOQs, certifications needed, and routing priority.

Step 4: Draft on-brand response

Cassidy searches your Knowledge Base for approved answers, pricing tiers, and technical specs, then generates a first-draft email and quote package that matches your brand voice, terminology, and commercial terms.

Step 5: Route for SME input and approval

The Workflow assigns open questions to sales engineers, quality, or compliance teams with SLA timers and reminders. Human-in-the-Loop checkpoints ensure technical accuracy and pricing governance before final sign-off.

Step 6: Dispatch and log to CRM

Once approved, Cassidy sends the branded quote and cover letter via email or uploads to buyer portals, then logs all activity—attachments, approval records, and response metrics—back to your CRM and document storage.

Implement it inside your company

Get help from our team of specialists to quickly integrate this solution into your existing workflow and unlock new growth.
Book Demo
  • Hands-on onboarding and support
  • Self-paced training for your team
  • Dedicated implementation experts
  • Ongoing use case discovery
  • ROI tracking & analytics dashboards
  • Proven playbooks to get started fast

A dedicated team to drive adoption and results

Our implementation experts work hands-on with your team to make sure you see real value - fast. From setup to optimization, we’re here to help every step of the way.

We enable your teams - no IT required

We train your builders, support their workflows, and make sure they get the most out of Cassidy without ever waiting on engineering.

Explore more automations

Move from idea to production with Cassidy